These days, Flavio Briatore is the star of the Italian TV version of The Apprentice and he took to Twitter to criticise AC Milan boss Clarence Seedorf but he was left rueing his timing.
The Italian business magnate claimed that owning a football club was 'a good idea if you're rich and looking for ways to lose your money'.
After his Loftus Road exit, Briatore became the face of the Italian version of The Apprentice, playing the role performed by Sir Alan Sugar in the UK.
"The 4-2-3-1 is really incomprehensible #seedorf YOU'RE FIRED" Briatore said.
But shortly after his tweet Milan hit back with Mario Balotelli netting a curled free-kick and returning striker Giampaolo Pazzini scoring the winner to complete a remarkable comeback.
Briatore backtracked somewhat with a later tweet after the final whistle.
"#milan Although you didn't please me you won, mission accomplished #seedorf YOU'RE BACK IN".
image: © olaszmelo