The Argentina international is yet to start a Premier League game for the White Hart Lane side, with the homegrown star in great form.
The rise to prominence of Andros Townsend has been quite remarkable over the last two months, with the Tottenham winger enhancing his standing in the game even further this week.
The 22-year-old wideman was given his international bow against Montenegro and Poland, and showed that his early season performances for Spurs were not restricted to the club game.
With the former QPR loanee full of confidence and clearly a man in form that will play when available, what does this mean for Erik Lamela?
The Argentina international is being introduced to Premier League football slowly but surely by Andre Villas-Boas, and has yet to start a game for Tottenham other than cup fixtures.
The former Roma attacker has admitted that he needs more time on the pitch, with ambitions of representing his country in the World Cup next summer.
"English football is much more physical while the game is more tactical in Italy," Lamela stated.
"I have been talking a lot with my team-mates and I know that I have to adapt as quickly as possible if I want to ensure my place in the team and at the national team."
However, with Townsend looking likely to continue in the Tottenham side, can both be accommodated?
In Villas-Boas’ 4-2-3-1 system, Christian Eriksen has been operating in the number ten role as the side’s main creative force, and is likely to continue playing behind Roberto Soldado or Jermain Defoe.
On the other flank, Gylfi Sigurdssson has dug his heels in and performed consistently, despite the pressure for places due to new signings. The Icelandic star has netted three Premier League goals for his side this term, and in a team that has only scored six times in seven games, this has been highly valuable.
With a considerable transfer fee looming over his head, it seems that Lamela must be unleashed sooner rather than later. The South American will need time to adapt to a new style of play in England, but if he continues starting from the bench there is a chance that he will lose confidence and morale.
With the best way of fitting into a new environment to dive right in, Villas-Boas has a decision to make. Shipping either Townsend to the left wing or starting Lamela there may well be the option, with Sigurdsson and his goals the ideal impact sub.
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