Didier von Daeniken, Head of Wealth Management, Asia Pacific, Middle East and Africa, Barclays, said, 'Having worked in both client facing and infrastructure building roles over the last six years at Barclays, Cedric brings with him an in-depth knowledge of the business and the organisation. He has a proven track record of understanding the intricate needs of clients, and deepening our penetration in markets of potential by meeting these needs. With his experience and expertise, he is well placed to be further growing our business and enabling Barclays to shape and contribute to the evolving wealth management industry across the region'.
'The Middle East and North Africa is a key market for Barclays and we continue to grow our footprint across the region. We are well positioned to capitalise on the immense opportunities that abound and I am pleased to welcome Cedric as head of our Wealth and Investment Management business. Cedric will be responsible for developing the Barclays Wealth and Investment Management business while ensuring that our priority remains focused on offering best-in-class advice and service to our clients across the MENA region', said John Vitalo, Chief Executive Officer of Barclays Middle East and North Africa.
Barclays continues to expand its presence in the Middle East with the hire of senior bankers to support its growth ambitions in the region.
Lizin joined Barclays in 2007, as Chief Operating Officer for the Asia Pacific region. He is credited for playing a pivotal role in building the platform for the Asia Wealth and Investment Management business, and helping establish robust risk and control frameworks to enable rapid business growth. He also leads on behalf of Barclays the wealth management joint venture in Japan with Sumitomo Mitsui Banking Corporation and SMBC Nikko Securities Inc, which was established in 2010 and has delivered significant growth and achieved cumulative profitability in 2013.
image: © Dick Johnson