How Brendan Rodgers is copying Arsene Wenger

Brendan Rodgers seems to be adopting a very similar transfer policy to Arsene Wenger.

That may not be a bad thing from a business point of view because Arsenal are a model of how to run a modern football club, based on a sound and productive financial model which produces profits.

Liverpool are constrained by the fact they are trying to break even at the moment and through the fact they have changed their wage structure slightly to decrease the amount of salary players receive and increase the amount of bonuses.

The effect that has is that Liverpool can’t afford to spend tens of millions on players any more, which means Rodgers has to take a leaf out of the book which was effectively written by Arsene Wenger.

Rodgers doesn’t seem to be the sort of manager who will go out and sign players for the sake of doing so, which should encourage Liverpool fans because the only arrivals coming into the club should be better than what the side already has.

It also guarantees value in a world where too many clubs are all too happy to force other sides into paying over the odds for players, which means Liverpool’s financial model isn’t going to be jeopardised because of transfer spending.

This is also very significant for Liverpool fans in terms of how the club seems to be shaping up ahead of financial fair play rules which are about to be introduced into Premier League football.

Liverpool, similarly to Arsenal, seem to have already made an adjustment for these new rules which should see the club grow and develop over the next few years, gradually having more cash to spend.

The worry for Liverpool fans here is the fact that the club may not be able to go out and get the marquee signings, which have the ability to transform the immediate fortunes of the club.

The chances of Liverpool doing a Manchester United and signing a Robin Van Persie are very slim at the moment, which means the inconsistency the fans have been made to endure this season could replicate itself for another two or three years.

However, Liverpool have a very savvy manager and a youth system which has proven itself big time this season, which means there isn’t really any need to go and spend millions on players when the academy system is producing some top talent.

The only area where Liverpool cannot copy Arsenal is in the respect of key players going to their main rivals, which still seems to be something that a lot of Arsenal fans are bitter about.

All of the younger players coming up through the ranks cannot be allowed to go and sign for Manchester United, Manchester City or any of the London clubs because that will only lead to a massive increase in pressure.

Liverpool fans, happy with a Wenger-esque policy?

image: © strabanephotos

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