West Ham have been named as the tenants of the Olympic Stadium on a lease, which will run for 99 years.
Love it or loathe it Hammers, it looks certain that West Ham will be playing football in the Olympic Stadium in three years time, which could have a number of benefits for the club and the fans.
Ticket prices will go down because West Ham will be under pressure to fill a 60,000 seat stadium. There’s no two ways about it, the only way they can get anywhere close to 60,000 is by making it financially viable for more fans to attend home games because it’s cheaper.
One of the big benefits for the club is the ability to open up more sponsorship links and secure bigger deals. This will generate a large amount of surplus cash, some of which can be reinvested into the side, attracting bigger and better players to the Hammers to advance the team.
Plans for retractable seating have been mentioned so any fans with worries about what it will be like to watch games, need worry no more. The seating will move fans closer to the action, which creates a better atmosphere and allows the club to retain the excitement which has always been evident at Upton Park.
The increase in finances means that the club will be able to consolidate and develop as a Premier League team. That means a greater chance of European football, which means even further revenue and a chance for West Ham fans to experience following their side against some of the best teams in Europe.
The support base will grow from having a bigger stadium and more exposure. As it becomes easier and cheaper to watch West Ham, the club will start attracting new fans from around the area. That will in turn, create external revenue streams through things such as merchandising, which will support the increased finances from the stadium itself.
West Ham fans, are you happy or would you rather stay at Upton Park?
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