If there was a premier league of bars and clubs, then the mighty Soho House group would always be at - or near - the top.
In central London, the original Soho House has successfully usurped the Groucho Club as the media’s favourite watering hole, while out East, its younger sister private members' club, Shoreditch House reigns supreme as the bar destination of choice for the fashionable set.
Located in a former tea warehouse, Shoreditch House is a bigger, brasher version of its West End sibling. The club includes a bowling alley, games room and several private event rooms. However, it is the fifth and sixth floor bars, restaurants and roof terrace where 'the 'ditch' as it's affectionately known by its members, lives up to the hype. The rooftop includes bar, kitchen and lounge (complete with a glass roof that opens in the summer), along with a decked pool area and the most breathtaking views of the City that you can find in London. Down on the fifth floor there is the main dining area and two bars - one lounge style, the other nightclub - all filled to the brim with beautiful people.
With its open-plan, modern warehouse styling and glamorous clientele, you can be forgiven for thinking you're in the Lower East Side of Manhattan, rather than on Bethnal Green Road. Unlike Soho House, there aren't nooks and crannies in which you can hide away from prying eyes, but a night at the 'ditch is all about seeing and being seen. With a high celebrity and beauty count, the place oozes glamour - albeit in a flashy and occasionally overstated way.
But those who criticize the superficiality of the place (and there are plenty, judging by other bar review sites) miss the point, because Shoreditch House a great place to spend a night. It’s not cheap, but you shouldn’t break the bank, and it does have that special buzz that only comes when people feel they are lucky to be part of something. Enjoyment is high on everyone’s agenda, and people are friendly - even if they are mentally scoring and ranking you stylistically while you speak.